Ask Amina: Can a Synthetic Persona Speak for the Displaced?
At the UN workshop on AI agents, Amina—a digital Sudanese refugee—took the mic. But what did she actually say, and who really got to speak through her?
May 19, 2025
Words
Exploring ideas at the intersection of design, technology, and society. Here you'll find our latest thoughts, experiments, and insights.
Inheriting the Weird: What AI Innovation Actually Demands
Building with AI today means navigating a strange duality: the ease of launching flashy tools, and the grind of maturing them. Inside this tension lies the real shape of innovation work.
May 19, 2025
Image-1 API: The Moment AI Design Grows Up
OpenAI’s gpt-image-1 turns image generation from novelty into a production-grade asset pipeline. Steer styles with simple --srefs and push from concept to critique—all in code.
April 24, 2025
Beyond the Map: Creativity in the AI Workshop
Exploring how creative organizations can actively engage with generative AI, transforming their process into a dynamic 'Hatter's Workshop' of experimentation and adaptation.
April 10, 2025
AI Engineering Conference: AI Leadership & The Path to Real-World Impact
Day one of the AI Engineering Conference explored the organizational and strategic shifts needed for AI to move beyond experimentation into production.
March 10, 2025
Agency Interrupted: Navigating the Human Side of AI Transformation
Inside the uncertain middle-ground of creative work reshaped by AI—where teams grapple with shifting roles, uneasy questions, and real-time lessons.
February 12, 2025
AI at a Crossroads: Safety, Ethics, and the Future of Governance
Key themes from the International Association for Safe & Ethical AI Conference (IASEAI25), where experts from academia, industry, and policy discussed AI safety, multi-agent dynamics, alignment challenges, and the urgent need for integrated, culturally aware governance.
February 10, 2025
Scaling Synthetic Personae: Memory, Bias, and the Future of AI-Driven Data Creation
AI-generated identities must evolve from zero-shot models to augmented, memory-driven agents that respect cultural contexts, mitigate bias, and scale synthetic data creation.
February 1, 2025
Demystifying AI in Medicine: From Bootcamps to Bedside - A Deep Dive into the Mount Sinai Workshop
From automated diagnostics to personalized treatments, explore how AI is revolutionizing healthcare – and the critical questions we must answer as it does. Dive into the Mount Sinai AI in Medicine workshop, where experts and medical students confronted the promises and perils of this rapidly evolving field.
April 29, 2024
Introducing Agentcy: A New Approach to Creative Collaboration - Exploring Augmentation through Automation
Agentcy is an experimental platform that explores new creative workflows. Learn how we're building an autonomous, collaborative team of creative agents to investigate the intersection of design and technology, moving beyond simple automation to explore human-AI augmentation.
March 18, 2024
Get in Touch
Interested in discussing how we can help transform your business for the AI native era?