.coca-cola
A two year long engangement with the Global Creative Excellence Team at The Coca-Cola Company, saw the stragetic and visual rebranding of Coca-Cola Classic. In re-presenting the brand, iconic Coca-Cola symbols were reinfused with cultural and intrinsic filigree. The design direction of Fantasty-Interface merged representational photography, people and places, with a Coke-infused world of whimsy. This brand program was subsequently realized in the 'Coke Side of Life' campaign by Wieden+Kennedy Amsterdam.




Created while at BIG / Ogilvy.